“Absolutely Feral” Range
For the friend who is barely house-trained but you love them anyway. Bold captions, unapologetic humour, still planet-kind.
For people who love animals, laughter, and the planet.
Sniff & Soil is a small-batch, eco-minded brand creating witty greeting cards, sniff-worthy moments, and gift-ready goodies that don’t trash the planet.
Launching soon: Sniff-approved cards, gifts & bundles. Limited early bird spots.
Coming soon
Sniff & Soil Launch Collection
- 🦴 Witty, pet-friendly greeting cards
- 🌱 Planet-kind materials & packaging
- 🎁 Gift-ready bundles for pet people
- 🐾 Featuring Sniff, official chaos mascot
Built for people who send “just because” cards and talk to dogs at parties.
Who (or what) is Sniff & Soil?
Sniff & Soil started with one slightly feral dog, a lot of eco guilt, and a complete lack of cards that felt genuinely funny and pet-obsessed.
We’re building a tiny-but-mighty brand for people who:
- Care what goes into their pets and out into the planet
- Prefer wicked humour over generic “best wishes”
- Love small businesses and thoughtful details
What’s coming first?
- Signature Sniff & Soil greeting card range
- Occasion cards, “absolutely feral” humour & wholesome options
- Gift-ready bundles for dog people (and non-dog people)
Treats, subscriptions & more are in the roadmap. One step at a time, one wag at a time.
Cards that make people actually laugh.
Think: sarcastic, feral, wholesome-but-witty, and cheeky adult humour. Sniff is the brand mascot, but the cards are for absolutely everyone.
Wholesome-but-Witty
Warm, kind, and still a bit cheeky. Perfect for family, colleagues, and people who pretend to be sensible.
Cheeky Adult & Dark Humour
For the group chat you could never show HR. Smart, sharp, never cruel – just enough chaos to keep it fun.
Treats, gifts & bundles (on the roadmap)
Sniff & Soil is starting with cards, but the plan is bigger: curated gift boxes, eco-conscious treats, and little extras for pet people.
If you’re the kind of person who buys your dog a birthday cake and signs cards with their paw print… you’re exactly our audience.
Want to help shape the range?
Early subscribers will get:
- First access to new drops
- Occasional test products & samples
- A say in what we launch next
Planet-kind by design, not as an afterthought.
We’re building Sniff & Soil around low-waste, recyclable and compostable choices wherever possible – from materials to packaging.
Recyclable or compostable materials where possible
No pointless plastic glitter nonsense
Thoughtful, minimal packaging
Designed with longevity, not landfill, in mind
Join the Sniff & Soil early access list
Want to know when the first card range drops and get early bird offers? Pop your email in below and we’ll keep you in the loop.
This is a temporary setup using your email client. We’ll switch to a proper mailing list provider later.